HOW .CN CAN BENEFIT YOUR BUSINESS
As the next frontier of global e-business, .CN presents businesses and organizations everywhere with an unprecedented opportunity for success and growth in China.

China's recent accession to the World Trade Organization (WTO) is proof that the Chinese economy is taking great strides toward accessibility. Now is an ideal time for companies to protect their brand identities in .CN, and to begin making inroads into the Chinese marketplace.

.CN offers registrants the protection of a well-established brand name in what is certain to become one of the most lucrative marketplaces in the world. Further, .CN can put Chinese customers at ease, giving them the security of dealing with businesses that have a substantial, "localized" Chinese presence as well as an international one. Finally, .CN enjoys widespread notoriety and recognition among the Chinese population, and is a simple and memorable Web domain.